Getting Started

What Is The Easiest Business To Start in 2023?

Say goodbye to the 9-5 hustle. Here is a curated list of some of the easiest businesses you can start to become your own boss.

Starting your own business is an excellent step if you are tired of the corporate life. You do not have to worry about having a challenging boss when you are your boss. The decision about how to utilize your time, money, and other resources lies with you.

But before you jump right into entrepreneurship life, you have to find an idea that works for you. Every individual has a skill set that can be monetized and put to use in a small business with minimal effort. This is ideal if you want to hold on to your full-time job till your business takes off. 

If this seems like something you want to explore, we have just the list for you. Read on to find out some of the most profitable businesses you can start with low upfront costs.

Promising And Easy-To-Start Business Ideas

1) Drop Shipping 

When it comes to low-investment businesses, you can always pick up drop shipping.

Drop shipping is a method of order fulfillment in which you do not need to keep a stock of products. Instead, a third-party provider stores and delivers products on your behalf to clients. You only have to create your online shop by combining products from one or more vendors. Your business can focus on a specialty, such as beauty products or phone accessories.

What are the advantages of drop shipping?

  • You will have no inventory or storage costs as you do not have to fulfill the requirement yourself.

  • Although the profits are not too high in the initial stages, the risks and the initial costs are low. 

  • You only need to buy from the supplier once you have made the sale with your customer.

  • Since you are not storing products, you do not have to worry about inventory management. This could include assembling orders, tracking inventory, or handling shipments and returns.

You are, however, still in charge of your sales and promotions. Utilize social media platforms like Pinterest, Twitter, and Facebook for marketing. You can also bring in more targeted customers with paid marketing like Instagram Ads.

2) Content Writing

If you have a way with words, you can build a successful career in freelance writing. The need for content creation is present in almost every industry, from website copy to social media posts, blogs, and so much more. 

On average, self-employed writers earn $20-$25 an hour. Comparatively, your startup costs are almost negligible. All you need is a strong Wi-Fi connection and a laptop. Plus, with remote working, you can target global clients and expand your portfolio.

How can you get started?

  • Research different topics, take up a few writing tasks, and develop your writing style. You can be informal, professional, or chatty. 

  • Once you have decided on your style, you can work on a niche like social media copies, UI/UX writing, and more. 

  • Most importantly, identify who your clients are. They can be startups, agencies, B2B businesses, or more. You can even target specific industries like fashion, tech, travel, medical, etc.

  • Do not forget to make use of powerful online tools. Grammatical tools like Grammarly, and Readable can assist you with publishing error-free work. and are AI writing platforms that help you develop powerful copies. 

  • As you take on more work, consider upskilling to target new markets. Learn more about SEO, editing, or social media strategy. If you can offer additional services, you can generate more business from the same client.

Always remember to use your professional and personal network to your advantage. Keep this in mind when searching for customers or pitching your services. Market yourself well and ask those you have worked for to refer you. After all, word of mouth goes a long way in the freelance market.

3) Childcare Services

With the work-life hustle, parents often seek additional help in taking care of their little ones. So, if you are fond of kids, childcare is a great vocation and an easy business opportunity.

But, being great with children is not the only requirement. You must first decide what kind of service you will be offering. You can opt to provide in-home services or set up a commercial space. 

  • In-Home Child Care: With at-home child care, you will not incur operational costs like mortgage or rent. The only drawback is that you may have to limit the number of children you can care for. 

  • Commercial Facility: Your resources will be greater as compared to an in-home center. You can tend to more children, have a larger space, and offer quality programs. If you hire staff, it is required that they have some training in child care services.

The permits required for both might differ slightly. But you will have to comply with the state’s health and safety codes. You also need to be CPR certified and should be able to provide basic first- aid. It is highly advisable to contact the concerned agencies in your state before offering your services. 

You can also avail of various funding programs for your childcare center. These are offered by the state and federal governments. This includes the Department of Education, the Small Business Administration, and more. Check out the complete list of programs and initiatives here. You can also take a look at these resources from the Office of Child Care. Remember, you can also claim tax deductions on utility bills, transport, and supplies.

4) Painting

There's no better time than the present to launch your career in the painting business. The industry is worth $43 billion and has consistently grown by 4.2% over the last five years. Despite this booming potential, no company holds more than 1% of the market. You can tap into this gap to build a profitable company.

Painting is an easy business to enter, even for beginners. It doesn't require rigorous training or certification compared to other trades. The setup costs are also low as you will just need your license and basic tools like brushes and ladders to begin. And the best part is that there is never an off-season for this business. Commercial or residential paint jobs are required all-year round.

That being said, you can face some competition from older players when you start. To tackle the initial challenges, you can always partner with an experienced solution provider like Hoist. 

  • We provide all our business partners with an extensive training curriculum. This covers information about the painting industry, running your business, and Hoist-specific training.

  • Launch a robust business website with the help of our landing page builder. Use it to have a customized and built-to-convert site in minutes.

  • Get qualified leads for your business with our powerful marketing service. We schedule appointments right on your schedule, and you pay only when we get your foot in the door!

  • The best part is that you can always get expert guidance with Hoist. Access personalized or group coaching sessions to take your business to new heights. 

We at Hoist offer all this and more to our partners for a simple price of $1,200 a month. Learn more about how our service works and what we can do for you by clicking here.

5) Tutoring And Online Teaching

Have you put time and effort to gain mastery in a particular field or topic? Why not impart this knowledge to others? Tutoring or online teaching is one of the easiest businesses you can start from the comfort of your home.

You can create online courses for STEM subjects, digital marketing, or even languages. Many English speakers aspire to study a second or third language. This is what makes tutoring in French, Spanish, Arabic, or Mandarin a lucrative business. There is also a constant need for people who can teach English to non-native speakers.

With so many topics to teach, the next step is to decide how you want to conduct your business.

  • You can start your own private, home-tutoring model. This allows you the freedom to schedule weekly sessions for individuals or groups.

  • Alternatively, you can join a franchise like Grade Power Learning or Tutor Doctor. This method is a lot more profitable, but it also requires significant startup costs.

  • If you do not want to be restricted to a geographical location, online courses are just for you. Create and publish video tutorials on Udemy, SkillShare, YouTube, and other platforms.

6) Pet Sitting

As the lockdown rules have been lifted, individuals are now required to return to the office. This means that most pet owners can no longer take care of their pets during the day. They require the services of sitters that can feed, walk and care for their pets. 

So, if you enjoy the company of animals and have considerable knowledge about their care, this might be a terrific business for you. 

Starting a pet-sitting business requires minimal setup or overhead costs. Most of the costs would be for marketing, insurance, and scheduling tools. You can start small, from your home, and eventually scale it up to full-time daycare. And you can also turn in a quick profit. On average, pet sitters charge $25 - $30 per day, with overnight charges amounting to $75 - $85. This can further vary based on the number of pets you have to take care of, the types of services needed, and more. 

7) Event Planning 

The demand for a skilled event planner is always on the rise. People know what they want for their special days. And they want people who can bring their visions to life. With the right planning and organizing skills, this could be just the business for you.

There are more choices than you would imagine. Apart from family occasions, there are also corporate events that require planners. Non-profit organizations, hotels, the government, you name it. Everyone wants a professional who can take over.

Start by launching your business from home. An office space only adds to your overhead costs, especially if you are going it alone. The next step is to draft a business plan and set a budget, especially for licenses, taxes, and insurance. You will also need to invest in marketing collaterals. This could be costs for setting up a website, business cards, flyers, and more. 

As you scale your business, you can even opt to provide a specific service. Provide a niche like planning for weddings, corporate gatherings, or even civic events. This can help you stand out among your competitors.

8) Local Tour Guide

If your city is brimming with historical landmarks or cultural stories, consider starting a local tour guide business. You can easily run it from your home office with low capital investment. You only need to budget for licenses, marketing, insurance, and a laptop (if necessary).

For this business, knowledge of the local tourist spots is essential. You should also be fluent in the local and official languages of the area and have exceptional communication skills.

Before you begin, you will have to do some research about your area and its history. Learn more about your competitors and what they are currently offering. Build strong connections with similar businesses. They could be adventure trip providers or organizers of popular local events. Then, use this information to develop packages and services that set you apart. For example, nature trips such as exploring tidal pools can be popular with visitors.

Are You Ready To Get Started?

When it comes to simple and easy small business ideas, you will be spoilt for choice. What we have laid out are just some of the businesses that will be extremely profitable in 2023. 

But remember, even easy businesses need time, effort, and commitment to ensure success. Start by assessing your marketable skills, current assets, and finances. Once you analyze your strengths and weaknesses, you can choose what path you want to take. If you want to explore the booming world of painting, our experts at Hoist are here to help. We’ll provide you with all the tools and guidance you need to start, run, and grow your company.

Reach out to our team today to learn how we can help you launch your business in just 30 days!

Get ahead of the competition.

Join the 14,000+ entrepreneur growing their business with Hoist's guidance.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.


We're Hoist. We help entrepreneurs successfully run and grow painting businesses. Learn about how to build your company by following along on Instagram and Linkedin.

More for You